Major .design usage from Facebook, Airbnb, T-Mobile

Major .design usage from Facebook, Airbnb, T-Mobile

The benefits of new top-level domains (nTLDs) for companies and individuals that were never able to get a great .com are obvious. Now, they can have unique, short and brandable domain names and, with options like .design, they can add context in a way that .com never could.

Recently, there have been some really exciting developments for .design in particular. While it has already differentiated itself as one of the most successful new TLDs, it now seems to be one of the only extensions that is receiving significant traction with the world’s largest and hottest companies, which are creating sites like facebook.design, airbnb.design, medium.design, and telekom.design (from T-Mobile’s parent company, Deutsche Telekom).

.design founder series: fvwebsite.design

.design founder series: fvwebsite.design

Karen and Dave Rose are the owners of Fraser Valley Website Design, now found at fvwebsite.design. The business has grown considerably as they’ve expanded from SEO to graphic design, photography, drone imaging, car wraps, oh, and they also happened to get married in the process!

If Karen’s path from dairy farmer to SEO guru wasn’t already non-traditional, it seems that the recent switch from a .com domain to a keyword heavy .design name, fvwebsite.design, has created a noticeable uptick in their Google ranking, especially as displayed on Google Maps.

Airbnb.design; the most impressive use of a new domain in 2+ years

Airbnb.design; the most impressive use of a new domain in 2+ years

Everyone in the new domain name industry keeps their eyes on the horizon even while new TLD adoption is steadily rising. There are 18 million names and the market is healthy and bullish, but within that 18 million we’ve all been waiting for those really big use cases from major brands and high-profile leaders.

Meet bacon.design

Ray and Andrew recently went to Germany to attend World Hosting Days. Along the way, they came into contact with Stephan Merkle and Christoph Ptok, two of the three co-founders of bacon.design. Stephan and Christoph were kind enough to lend a moment of their time to talk about their work and why they chose to purchase bacon.design, which will eventually become their main site. Check out the video!